Some of the passengers are said to have been school children.

The accident at Duka Moja area involved a matatu belonging to Transline Classic company and a lorry.

According to police said a 14-seater matatu rammed into a lorry that was carrying fish.

The matatu was headed to Nairobi from Kisii before it rammed into the trailer in a head-on collision.

Circumstances surrounding the crash however, remain unclear with police yet to issue a report.

Two weeks ago,more ethan 50people lost teir lives after a Kisumu-bound bus veered off the road in Fort Ternan, Kericho County.

The saloon car developed mechanical problems at Siyabei hills and the driver lost control of his vehicle ramming into the PSV behind him.

The increased road accidents have prompted the government to revive Michuki road safety measures effective November 12.