Privacy Policy

Ringier Africa Digital Publishing Ltd and its affiliated entities (“Pulse”, “we”, “us”, or “our”) respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information across all Pulse brands and services. It applies to our websites, mobile applications, newsletters, and any other platforms or services under the Pulse Africa network, which includes but is not limited to Pulse Nigeria, Pulse Ghana, Pulse Kenya, Pulse Senegal, Pulse Uganda, and Pulse Cote d'Ivoire. By accessing or using any Pulse platform, you agree to the terms outlined in this Privacy Policy.

Pulse is a digital media and technology company operating across multiple African markets. We publish news, lifestyle, and entertainment content, and also provide media, influencer, and marketing services. We are part of the Ringier Africa Digital Publishing network and operate data centers and teams in different regions to support our cross-border operations and deliver localized experiences.

We collect personal data depending on how you interact with our platforms. When you voluntarily provide information such as your name, email address, or contact details through our website, newsletters, surveys, or other communication channels, we store and use it to manage your interactions with our services. We also automatically collect technical data such as your IP address, browser type, device identifiers, location data (where permitted), session duration, and interaction logs when you visit our websites. This information is gathered through cookies, analytics tools, and advertising technologies. In some cases, we may also receive limited information from third parties, such as advertising networks, analytics platforms, or social media partners when you engage with Pulse content on external platforms.

We use the personal data we collect to provide you with access to our services, to personalize your experience, and to enhance the quality and relevance of our content. The data helps us improve site performance, deliver targeted advertising and marketing messages, send newsletters or promotional emails when you have opted in, analyze traffic trends, ensure compliance with applicable laws, and protect our platform from misuse or fraudulent activity.

We process your personal data based on several legal grounds. We rely on your consent when you subscribe to our newsletters, accept cookies, or agree to receive marketing communication. We process data under legitimate interests when analyzing audience behavior, improving our services, or running marketing and analytics activities that help us better serve users. We also process data where it is necessary to comply with legal obligations or fulfill a contractual relationship, such as when we deliver a service you have requested.

Pulse uses cookies and similar tracking technologies to improve functionality, analyze traffic, and deliver relevant content and advertisements. Cookies allow us to recognize returning visitors, remember user preferences, and measure the effectiveness of our marketing campaigns. You may disable cookies through your browser settings; however, doing so may affect your ability to use certain features of our website. Our site uses cookies from trusted partners such as Google Analytics, Meta/Facebook Pixel, OneSignal, Google Tag Manager, and other similar platforms to help us analyze performance, deliver personalized content, and manage notifications. More details about how cookies are used can be found in our separate Cookie Policy.

We do not sell your personal data to anyone. However, we may share limited information with affiliated Pulse entities under the Ringier Africa Digital Publishing network to ensure consistent service delivery and compliance across markets. We also share information with trusted third-party service providers who help us manage analytics, advertising, marketing automation, and communication systems, including but not limited to Google Analytics, Meta/Facebook Pixel, OneSignal, and Google Tag Manager. In some circumstances, we may be required to share information with regulatory authorities or law enforcement agencies to comply with legal obligations. If Pulse undergoes a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction under appropriate safeguards.

Because Pulse operates across multiple countries, your personal data may be transferred and processed outside your home country. Such transfers are conducted in compliance with applicable data protection laws, including the Nigeria Data Protection Act (NDPA) and similar international standards. We ensure that appropriate safeguards, such as Data Transfer Agreements and Standard Contractual Clauses, are implemented to guarantee that your information remains secure wherever it is processed. By using our services, you consent to the transfer and storage of your personal data in accordance with this Policy.

We retain your personal data only for as long as it is necessary to fulfill the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce agreements. Once the data is no longer needed, it is securely deleted, anonymized, or archived in accordance with applicable data protection laws and our internal retention schedule.

As a user, you have several rights concerning your personal data. You have the right to access and request a copy of your data, correct or update inaccurate information, and request the deletion of your personal data when it is no longer necessary for processing. You may also withdraw consent for certain processing activities, such as marketing communications, at any time. Additionally, you have the right to object to or restrict processing under specific circumstances and to request the transfer of your data to another controller, where technically feasible.

We take data security seriously and employ appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, access controls, regular system audits, and restricted data handling protocols to ensure that your information is handled securely across all our operations.

We may update or amend this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. Any updates will be posted on this page with a revised “last updated” date. We encourage you to review this Policy periodically to stay informed about how we are protecting your information.

If you have questions, complaints, or concerns about this Privacy Policy or how we process your data, please contact us via hello@pulse.africa. We take all inquiries seriously and will respond in line with applicable data protection regulations.